Marketing Analytics is the guide to understanding your data, analyzing it and making better marketing decisions. Packed with examples, this book teaches you how to navigate data using tools like Excel, R, Tableau and others.
Our books on marketing and analytics reveal the secrets to building profitable marketing programs. From strategy to execution, our authors reveal the most effective methods for running successful business campaigns.
This book will teach you the process of creating a marketing dashboard. It describes how to create a dashboard in an easy step by step process and provides sample codes and links to related websites that you can use to help you better understand the book’s contents.
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Marketing Analytics Ebook is a critical guide for anyone who wants to take control of their marketing. The book focuses on practical ways to improve your brand’s awareness, growth, engagement, and loyalty using analytics. If you’re looking to gain a more thorough understanding of internet marketing and digital literacy you need this book. It’s the ultimate guide on how to improve your business with the power of data analysis.